Introducing a tactile brand touchpoint.
Volume 1 of Sweetgreen's newspaper adds a tactile touch to the in-store experience. It features the latest menu offerings, a deconstructed view of the Italian Chopped Salad, and a few pieces from the latest “Salad!” merch collection.
Volume 1 of Sweetgreen's newspaper adds a tactile touch to the in-store experience. It features the latest menu offerings, a deconstructed view of the Italian Chopped Salad, and a few pieces from the latest “Salad!” merch collection.
sweetgreen Newspaper Vol. I
Editorial Design, Print
Editorial Design, Print
Designed at sweetgreen (2023)
Role: Senior Designer
Team: Jillian Wheeler, Creative Director; Micah Woods + Raymund Ramirez, Art Director; Allison Newell, Creative Strategist; Kyra Peckaitis, Senior Brand Manager, Emilie Nolan, Copywriter.
Model: Ella Lee
Role: Senior Designer
Team: Jillian Wheeler, Creative Director; Micah Woods + Raymund Ramirez, Art Director; Allison Newell, Creative Strategist; Kyra Peckaitis, Senior Brand Manager, Emilie Nolan, Copywriter.
Model: Ella Lee
